Microsoft Acquiring Activision Blizzard To Enter The Gaming Metaverse

We have known Microsoft for ages now. The best thing I like about the company is its openness to pivot towards the changes. As we are expecting the Metaverse to be here soon. The company is already with its plans. Yes, I know you might be thinking that the company might have launched another office Metaverse. But, No. This time it is something related to Metaverse gaming.

Let us tell you the news first, and later we will analyze what it is all about. Microsoft has put forward a $68.7 Billion Dollars all-cash bid to acquire the gaming giant Activision Blizzard. Yeah, my friend, you read the news, and the number mentioned here is correct: it is $68.7 Billion. It is the largest transaction that Microsoft has made to date.

Well, we know that the internet is evolving at a very rapid speed and soon we are going to enter the web 3.0 era. This will be the era of Metaverse, where you can virtually be in some other universe. The process of the development of Metaverse fastened up when Mark Zuckerberg announced the Facebook name change to “Meta”, in order to clear the company’s vision towards Metaverse.

Every big company started moving towards the Metaverse. This includes Microsoft. In the beginning, it was assumed that Microsoft will focus on developing the Metaverse that will suit the business environment. But the deal with Activision cleared Microsoft’s intentions. Let us have a detailed overview of the deal.

Microsoft Acquiring Activision Blizzard – What Is The News

Metaverse is slowly taking over the internet and we know that the gaming industry is the one that will be most affected by its advent. Once the Metaverse is completely here there will be many big players in the market.

As we already said above Microsoft is surely going to be one of them. So, what is Microsoft’s plan to get along with the Metaverse era? Microsoft has many components in place that will play a major role in the creation of the VR (Virtual Reality) and AR (Augmented Reality) worlds for business and gaming.

On Tuesday Microsoft made one of the largest transactions in its history and acquired Activision Blizzard. Microsoft will be acquiring a  share of AVTI for $95 and the all-cash transaction will be $68.7 billion.

Also Read, 6 Top Metaverse Games And Crypto Gaming Projects

Why Microsoft Acquired Activision Blizzard

The first and foremost reason is that Microsoft is planning to enter the Gaming Metaverse with the help of Activision Blizzard. The acquisition of the company by Microsoft makes it the third-largest gaming company in the world after Tencent and Sony.

Microsoft in an interview cleared that Activision will strengthen Microsoft’s hold in the Gaming sector. Microsoft will be using Activision Blizzard to bring its gaming across all smart devices including mobile phones, PC, consoles, and the cloud, and will help the company in building the gaming Metaverse.

What Is The Deal Between Activision and Microsoft

The deal between Microsoft and Activision Blizzard will give Microsoft access to the Activivon properties like Halo, Minecraft franchises, and not forget the two most popular games World of Warcraft and Call of duty. So, we can expect the action in VR Metaverse now.

As per the news, the CEO of Activision will remain in his position, and he along with his team will focus on developing strong games for the users. After the deal closes the Activision business will report to the Microsoft Gaming CEO.

Also Read, Top 8 Play To Earn Metaverse Games | The Best Crypto Games

Wrapping Up

Well, one thing is clear from the deal that Microsoft has acquired not only the company but also the resources to get a better result. Although I don’t have very good knowledge about industrial working, I personally find it a very good move. What are your thoughts on this? Do share them with us in the comments section below?

That’s all in the new update. Stay connected to Virescencerecord for further updates. If you found the post interesting then do share it with your friends.

Rahul Gupta

Rahul functions as the head of the company’s Research & Insights division. A seasoned Digital Marketing Expert with more than 10 years in Organic Marketing, Search Engine Optimization (SEO), Business Development, Lead Generation, Management, Customer Acquisition, building diverse portfolios of websites, growing online presence for many tech brands and others.

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